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By Tag > 企业形象

2 lessons available

Brand stories: Starbucks

今天的品牌故事要讲述全球知名的咖啡品牌:星巴克。星巴克如何创立,如何从一家咖啡店变成一家大型跨国企业?让我们一起来了解一下她的历史。课程音乐:Desafinado by Julie London ...

Host: Adam, Connor
Function: 讲述故事

Published: August 23, 2017

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Corporate Social Responsibility

华尔街银行家们挑起的全球金融危机虽然已经走出了最黑暗的时刻。但这场风暴把企业、富豪们的商业道德底线暴露无遗。今天我们的课程就要探讨企业社会责任,这个在近两年十分火爆的话题。企业该如何平衡商业利益、股东利益和社会利益呢?学完这棵,别忘了去作业板块或课程讨论板块发表你的看法! ...

Host: John, Lisa
Grammar: it's_time_for

Published: March 22, 2013

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