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By Tag > brands

4 lessons available

Writing a Business Email

In today’s lesson we’ll share some tips on how to write the perfect business email....

Host: Adam

Published: March 01, 2016

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Direct Response Advertising

Following up on our lesson on Brand Advertising, today we look at direct response advertising. Listen in as we walk you through its main characteristics. ...

Host: Chris, Adam

Published: June 11, 2015

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Brand Advertising

Advertising is all around us. In this first of two lessons, learn about one maintype of advertising – brand advertising....

Host: Chris, Adam

Published: June 04, 2015

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22 Immutable Laws of Branding

Have you heard of the 22 immutable laws of branding? In today's lesson you'll hear about what a few of those laws are, and how to use them to create a globally recognized brand....

Host: John, Cynthia
Function: summarizing

Published: January 13, 2014

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