The way you address your audience can either win you fans or alienate your listeners. Your buyers and investors are essential to your business. How can you express your gratitude, and make them feel important? How can you get them excited about your new products and marketing campaigns? Being able to talk with your audience is often the most difficult part of a presentation: not only do you need to know your stuff, you need to present it in a way that is clear and welcoming. In this lesson of our Presentation Series, we will learn how to address the audience.